Saher Rasul

Verified

MBA Student, President - Schulich Marketing Association

MBA candidate at Schulich School of Business with 5 years of marketing experience, currently serving as President of the Schulich Marketing Association and recognized for leadership in organizing campus-wide initiatives including International Women's Day programming

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Experience

President / Co-President · Schulich Marketing Association
2025 – Present
Leading the Schulich Marketing Association, organizing industry events with partners like WPP, producing the Beyond Brands podcast series, and coordinating marketing education initiatives for the Schulich community
Graduate Ambassador · Schulich School of Business
2024 – Present
Representing the school and supporting prospective students as an official graduate ambassador
MBA Cohort Representative · Schulich School of Business
2024 – Present
Elected representative for MBA cohort on Faculty Council and Executive Committee, involved in policy making and service regulation
Marketing Professional · Mondelēz International
Marketing experience with products from launch stage through full lifecycle

About

Education

Schulich School of Business - York University
MBA, Business Administration · 2024 – 2026

Areas of Expertise

Marketing strategyProduct launch marketingBrand strategyLeadership and team managementEvent planning and executionStudent governance and advocacy

Key Achievements

Selected as Forté Foundation Fellow for MBA programElected President/Co-President of Schulich Marketing Association (2025-2026)Recognized by Dean Detlev Zwick for outstanding initiative in developing the 2026 International Women's Day programElected MBA Cohort Representative serving on Faculty Council and Executive CommitteeLed organization of Insights Conference 2026 at Schulich School of BusinessCoordinated industry partnerships with WPP media agencies (Wavemaker, Mindshare, EssenceMediacom)

Personality Traits

CollaborativeEmpatheticPassionateService-orientedDiplomatic

Contributions

Developed 2026 International Women's Day program at Schulich School of BusinessProduced Beyond Brands podcast series featuring industry marketing leadersOrganized industry engagement events connecting students with leading agenciesContributed to policy development through Faculty Council and Executive Committee representation